Custom inflatables display images or ideas that attract people to them because of their size. This specific countered inflatable is a 25′ inflatable with Kobe running and dribbling a ball, but it is mirrored to be seen on both sides. We make sure it is big enough for the crowd to see it from afar and for it to stand out at events. The printing that we did was also color matched for the Laker colors to be properly replicated and then we placed a U.V. coating all over the printed section to make sure it last long in its exposure to the sun. This inflatable helped the event because the entire day was to commemorate Kobe on his last game and everyone that came to the event was taking pictures with it and even the press came by to do interviews in front of the inflatable because it was a giant Kobe. It was literally the centerpiece of the whole event and everyone was revolving around it with their cell phones and cameras.